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Industry Series: Leverage Sessions for Sales Success

Written by Livia Burbulea | September 07, 2023

With the rise of remote work, it's more crucial than ever to include virtual meetings as part of your sales strategy. But let's be honest, doing that without the right tools can become a time-consuming mess. That's where Sessions comes to the rescue!

 

 

 

Sessions isn't just your run-of-the-mill videoconferencing platform. It's a game-changer when it comes to creating personalized, real-time interactions that resonate with today's discerning customers. We're talking about more than just video calls with share-screen presentations; we're talking about immersive experiences where engagement, collaboration, and individualization are the stars of the show.

So, how does Sessions work its magic? Well, Sessions empowers sales professionals like you to connect on a deeper level with your prospects and clients. It's all about getting to the nitty-gritty of their pain points, needs, and aspirations. This personal touch builds trust and rapport, the foundation of meaningful relationships. And, because it all takes place online, you can foster global connections and worldwide customer success.

Now, let's break down how Sessions can reshape your sales strategy and take your discovery calls and interactive demos to the next level:

 

Discovery Calls

The bread-and-butter of successful sales just got some zesty jam. Instead of boring old phone calls, Sessions allows you to have personalized, face-to-face interactions. This allows you to genuinely connect, empathize, and uncover customer needs. Plus, you can read body language and adapt on the fly. Oh, and if you're chatting with multiple leads, you can keep things nice and organized with the help of chat, hand-raising, and Q&A features.

 

Interactive Products Demos

Forget about dull presentations and the 15-seconds-of-doom when you lose people's attention while looking for the right presentation and sharing your screen. Sessions transforms traditional product demos into dynamic, immersive experiences. Slides and videos can be embedded seamlessly, so you don't have to juggle screens or tabs. And here's the fun part—interactive quizzes and polls turn the demo into a two-way conversation. Attendees get to participate actively, giving you insights into their preferences and pain points. Most importantly, you can bring your web app directly into your meeting, demonstrate something, and then give your prospect control of the keyboard and mouse.

 

Sessions Roadmap to Sales Success

To make the most of Sessions, you need a smart strategy. This comprehensive roadmap will help you use Sessions to its full potential and transform your sales strategy:

Schedule

Flexibility matters, but there's nothing worse than sending back-and-forth emails to find the right time to meet. Sessions allows you to share your availability and let your prospects book a time that suits them. Not only does it give you a professional edge, but it also ensures that you end up with fewer no-shows, especially when you send out reminders.

Invite

Sessions keeps your contacts organized, syncs with external sources, and sends branded invitations and follow-ups to keep leads engaged.

Prepare

Create shareable agendas and multimedia elements and neatly store them in Sessions. This allows you to seamlessly switch between media within seconds, keep your audience engaged, and ensure that everyone in your organization stays on the same page. The best part is, that you can create an interactive agenda within seconds with the help of the AI Copilot's agenda-building feature.

Collaborate

Finally, a meeting platform that is built for collaboration. You'll find all the expected features, like Chat and Reactions, but Sessions takes it a step further. You can work together live on Miro boards, whiteboards, Google Docs, and more.

Follow-Up

Engagement doesn't stop when the demo ends. With the help of Takeaways, you can automatically send out a summary and other information during or after a meeting. Plus, once the meeting is over, participants will automatically receive a link to access its information.

Recap

If the prospect needs to revisit the information that was shared during the meeting, they can access it within seconds by clicking on the session's Memory link. Here they'll be able to view the agenda, access presentations and videos, chat messages, and the transcript and recording

 

Maximize Sales Potential with Sessions

Sessions will lead you on the path to sales success. On one hand, seamless scheduling and follow-ups give you a professional edge. On the other hand, interactive elements and real-time adaptability make your demos and discovery calls shine.

Say goodbye to boring old meetings and unimaginative demos. Include Sessions in your sales strategy, elevate your approach, captivate your audience, and watch those conversion rates soar.